A collection with a cause
May 15th 2011 While I haven’t been able to see this collection yet myself, the concept is a nice one: the creation of a sunglass range inspired by species dwelling in reefs around the world, creating awareness about coral reefs and the current threats to the marine life that live in them. Reef is a collection by German eyewear brand, Whiteout & Glare. Each product in the range is named after a marine species from some of the world’s most incredible coral reefs…these include Pterois Volitans, the red fire fish, and Solenostomus Paradoxus.
The sunglasses are made of Japanese acetate and feature a noteworthy titanium hinge design called TI22, and special PVD coatings which lend special colour finishes…dull gold, warm grey and egg plant – all rich tones with an individuality that I like very much. With 32 styles in the collection, each one limited to a production of just 100, the collection is a constant reminder of the finite nature of the world’s resources.
In support of the world’s reefs and research undertaken to monitor their condition, the company has set up a website (www.whiteout-glare.com/reef/) which will monitor the reefs and provide news, divers’ pictures and updates about them. CN
