About us

Eyestylist offers an independent, personal perspective on current eyewear design. Our site is the culmination of many years spent researching eyewear, its evolution and the creative techniques used today for the production of quality frames and sunglasses.

Our goal is to share the diversity and uniqueness of the many independent labels now specialising in frame design, with exploratory reviews of individual styles – both in the optical and sunglass categories.

For each design reviewed we look at technological innovation, surface decoration, artisan production techniques and craftsmanship, as well as the materials, shapes and colours that define each product, plus the unusual and the unique. We’re passionate about simplicity and functionality. We look for special design attributes, intrigue, and creativity in eyewear, as well as following trends, design themes, eyewear boutiques and new inspirations that represents eyewear design today – and for the future.


Clodagh NortonCLODAGH NORTON is a British journalist who has written about accessories and fashion since 1999. She has reviewed eyewear collections of all levels for industry publications and continues to work in the optical arena as a consultant. In 2008 she set up her own communications/PR agency; she now specialises in bespoke trade and consumer pr campaigns and brand consultancy for emerging labels. clodagh@eyestylist.com


Joan GradyJOAN GRADY has been affiliated in the fashion world for many years, both in America and Canada, and has contributed extensively to optical publications in the UK, America, France and Canada. She regularly attends and reviews international optical exhibitions, and also writes on the arts, luxury accessories and lifestyle. Joan’s expertise also includes customized, executive presentations, and fashion consultant advisor. joan@eyestylist.com


HELEN BRATBY is the designer behind eyestylist.com. Helen runs her own independent design consultancy which produces magazine and catalogue design, branding, packaging and web design for some of the UK’s leading retailers and brands. www.helenbratby.co.uk