18th February 2013 At Frame, the pop-up eyewear show in London, we had a first glimpse of the YMC / You Must Create eyewear collection, a relatively new collaborative project with London based designer Brian McGinn. Produced in France’s traditional spectacle-making region, the Jura, using vintage acetates, this is a youthful line (including glasses and shades) with attention paid to the details – subtle angles on familiar shapes such as cat eye’s or rounds, and a wide and considered colour palette including transparents and vintage patterns. London’s YMC follows Le Corbusier’s concept that form follows function, but while respecting this idea, McGinn – a designer I have followed over the years, who has worked for some leading eyewear labels – has managed to bring some of his own quirky design touches to the frames including unexpected lens/frame colour combinations.
The collection is now available in London’s Covent Garden at McClintocks and at YMC, Poland Street and Hanbury St., Spitalfields in London. www.youmustcreate.com CN
