Wolf & Badger, Mayfair
1st May 2013 If you appreciate emerging independent labels and new designers, Wolf & Badger is a world you should walk into. I have known the Notting Hill store for some time, but I recently visited the new location in Dover Street, on recommendation from our friends at Heidi London, the British based sunglasses label. Opened in 2012, the store showcases some remarkable jewellery labels, fashion collections, and a few select homeware pieces, in a refined setting that is chic but not formal. “We have the best of each designer that we profile, with up to 20 pieces per label. We are always on the look out for the next big thing; our selection of men’s labels is growing following our successes in unique womenswear,” explained Constanza Di Gennaro when she showed me around.
Heidi Chan’s sunglasses have been available in Wolf & Badger since she first launched in 2011, and the Dover Street store is currently showcasing her floral line where delicate petals are embedded in transparent acetate. “I fell in love with Wolf & Badger when I first visited the Notting Hill store. It’s like a gallery full of wonderful treasures..modern, unique, fun, and the people there are very friendly, they love what they do too. I can spend hours there with the beautiful designs on the shopfloor.”
The collection is also about to launch online with Wolf & Badger https://www.wolfandbadger.com/category/accessories-all/women/ – next to some other one-of-a-kind accessories and fashion pieces that you won’t find anywhere else including one of their bestsellers, Pinghe. www.wolfandbadger.com www.heidilondon.com CN