Traditional Crafting Techniques in Vienna
26th July 2013 At Eyestylist, we are always excited to find accessories with history. So when I was in Vienna, Sarah Halbeisen of Baumvision Europe kindly introduced me to the fourth generation Viennese family owned boutique – Mühlbauer – a premier player in the worldwide headwear market. Over a century ago – 1903 – Julianna Mühlbauer opened a small millinery shop, which has blossomed into a global enterprise, with designs sought after by an international clientele, including Merly Streep and Brad Pitt.
This shop is paradise for passionate hat lovers and wearers – like me! Age-old know how and traditional crafting techniques of hat making are interpreted in exciting and unusual designs for many occasions. The summer collection was on display when I visited – and it’s brilliant. Included are casual straw sun visors, baseball caps, stunning wide-brimmed designs, and a fun lobster series that is ready to party. Elegant straws are perfect for weddings, summer horse races and boating events. If you love hats, Mühlbauer hutmanufaktur seit 1903 is the place to visit in Vienna, at Seilergasse 10. Good news – you can purchase on line too – at www.muehlbauer.at JG
