No. 50

Noosh

Tucked away in the beautiful alpine city of Chur – the oldest city in Switzerland – and surrounded by mountain magic, Swiss optician Pascal Nüesch designs luxurious horn frames, entirely handcrafted. He works by himself, creating each design from start to finish. The timeless shape of No. 50 in natural Indian buffalo horn is truly an eyewear heirloom. www.noosh-optix.ch JG

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100% Optical 28 FEB - 2 MAR 2026, Excel London