French creative designer Jean-François Rey announces the opening of a redesigned flagship store, located in Marseille in the South of France – home to the company. Two passionate young opticians take the helm of the store – Julia Maggio and Valentin Abrioux – which first opened in the French city in September 2008.
The shop has a new striking black facade with a new identity : ‘Jean-François Rey, Créateur Lunetier’, strengthening the link with the Jean-François Rey company, now over 30 years old with a global distribution. Inside, the shop has been completely transformed with a beautiful, chic and creative area for each of the company’s different specialists collections: JF Rey, JF Rey Petite, Kids&Teens, Boz, Volte Face, Sky Eyes, Jean-François Rey 1985 and LE CUIR.
The company told Eyestylist: “The result is just perfect. This is the universe of designers Joëlle and Jean-François Rey! Our intention was to express the mood of each of the brands, the spirit of the designer and the House Jean-François Rey. Our customers can now see each and every one of our collections, the inspiration, and the original, creative style of our frames.” Marseille, France CN