Centro Ottico Bastia: Insta personality

In the third and final recommendation in our series on creativity on Instagram this week, meet Chiara Veronese @centro_ottico_bastia, a young Italian optician and designer with an eye for style and curated imagery.

Chiara Veronese’s IG profile @centro_ottico_bastia is colourful, personal and full of fun and glamour. With a background in art and graphic design, Veronese took over her father’s optical store in 2016, and has a special passion for independent creative design. “After graduating from the University of the Arts London in 2011 I studied to be an optician in Italy,” she told Eyestylist. ” Today I’m the owner, the manager, the creative, the cleaner: I’m a one-woman band!”

Interior shot at Centro Ottico Bastia (at the foot of the Euganean hills, Veneto, Italy)

With posts that visualise the beautiful chic style of the shop, as well as Chiara’s personal edit of eyewear, design, fashion and accessories, a few very elegant selfies are also highlighted as part of the styling of this page, demonstrating the unique qualities of the frames in store.

“My IG inspiration is always connected with independent brands and creative individuals,” she says. “I follow many accounts on travel, design and ceramics, and I have a soft spot for Japanese photography and architecture. I’m very attracted to one-off projects, collaborations and hybrid design (useful vs beautiful).”

Asked how she’s faired in lockdown, she says she has tried to see it as a chance to explore creativity within the limits of her home. “For IG I’ve been using only what is immediately available and mundane, everyday objects and settings. I also had the opportunity to experiment with my first, rudimentary posts via IGTV.”  Via Veneto 54, Loc. Bastia, 35030 Rovolon PD, Italy. Find out more about Centro Ottico Bastia at the new website: www.centrootticobastia.it