Jean Philippe Joly: Instagram portraits

A special series of three posts about creativity on Instagram highlighting three individuals with an eye for social media and a unique design-focused content style

Bold compositions. Real people. Creative style and energy. Eyewear designer Jean Philippe Joly runs his own Instagram page @jeanphilippejolysunglasses with the hashtag #passionisborn. The photos are for the most part by the designer himself who tells personal stories of “travels, meeting people, art, furniture and new eyewear designs.”  Above: “Be ready for the summer: model Seducteur by Jean Philippe Joly – available as a sunglass or ophthalmic model.”

Prototype frame created at home during lockdown: coming soon / Autumn 2020 – for Silmo 2020 release

Joly is a believer in capturing the attention of a real audience on Instagram with similar values and interests in design and life who appreciate his photographs and the stories he tells.

His time during lockdown, he says, has been dedicated to the creation of new designs for Autumn/Winter 20/21 which will preview at Silmo in October. He has worked on all the prototypes himself by hand from scratch in his workshop so they can be ready to go to into a limited edition production at the factory in the next weeks. “I want it to be perfect!”

Model Seducteur by Jean Philippe Joly: colours include a dark green with lemon yellow and a matt black with tortoise – as well as a patterned Mazzucchelli acetate

Originally from Paris, Jean Philippe Joly is a passionate traveller, designer, and eyewear + design connoisseur. Made exclusively in Italy, his frames are graphic and characterful with strong shapes and colours that highlight their unique artisan characteristics. With just over 12 timeless styles, each piece in the collection has an expressive design and colour palette which makes it immediately recognisable as a JPJ design. Find out more at www.jeanphilippejoly.com