Plant-based eyewear at Rolf Spectacles

The Austrian brand – Rolf Spectacles – who have pioneered the production of fine wood and horn spectacles made through a precise balance of technical innovation and time-honored artisan techniques, since 2009, is adding a new material to its collections in 2020.

The label, which has also developed its own unique collections using stone and 3d printed titanium is now adding a line made from a natural plant-based material taken from a species of the Euphorbiaceae family (commonly known as spurge), with exciting sustainable credentials.

Rolf eyewear: Substance, a plant-based collection

“The plants are grown in tropical climates without any kind of genetic engineering, they don’t compete with food crops, and they can grow very tall, very quickly: where a spruce or a beech will only grow a few centimeters taller every year, this remarkable plant will shoot up six metres in just four months, and it comes back every year,” explains company founder and visionary Roland Wolf. “This makes the new material more sustainable and kinder to the environment than ever – and the perfect foundation upon which to build a new collection of glasses…”

The new 3d printed Substance collection by Rolf comprises 23 flexible natural skin-friendly frame styles in 6 colours and makes a highlight of the refined design typical of a Austrian-made Rolf product, as well as the unique Flexlock hinge. Find out more about Substance at www.rolf-spectacles.com