Shop-in-shop experience with Kuboraum, Berlin
Berlin’s avantgarde label Kuboraum continues its shop-in-shop installation project in a new collaboration with a brand new store: Frankly Glasses, Toronto. The store specialises in handcrafted eyewear and limited editions, and has made a point of curating its collections with attention to high-calibre acetates, stainless steels and eco-friendly materials.
In this new presentation of the Kuboraum collection – in which they are exhibiting the largest selection of Kuboraum frames in Canada, a part of the shop, inside and out, has been completely taken over with bold and eye-catching art work designed by founders Livio Graziottin and Sergio Eusebi.
In 2020, Kuboraum partnered with REWORKS120 in Seoul, South Korea for their first Shop-in-Shop Experience outside Germany. They have also worked with DSM Beijing to create their own in-store “branded” Kuboraum space.
Frankly Glasses is located in Queen Street West, a vibrant are of the city boasting a mix of boutiques, vintage stores and a lively food and cafe scene. The eyewear store opened on 2nd January 2021. Frankly Glasses, 1530 Queen Street West Toronto ON