LOFT 2024 to take place in March

The LOFT eyewear show returns to New York in March 2024 – the organisers of the show have also confirmed that going forward, the event will continue in New York City 

The 2024 New York event will take place from 14th to 17th March 14 2024 at the current Hudson Mercantile event space at the corner of 10th and West 36th St in New York City. LOFT NYC always runs from Thursday to accommodate buyers and optical professionals throughout their stay in the city. The event is well-known for its impressive showcase of independent eyewear designers and its themed industry parties which will once again take place in 2024.

“We are very excited for our upcoming New York event which is what we are primarily focused on at the moment. We’re soon to announce some new collections for 2024 which we know will be very popular with our customers,” said Marketing Director, Louis Fullagar. “In regard to the latest news, we are strongly committed to our New York event and look forward to taking on any new challenges and opportunities in the future. Our show is an established ritual for many people in the industry, especially in the North East and we don’t foresee that changing.”

VAVA Eyewear exhibited at LOFT NYC in 2023

Update for 2025 and beyond – In light of Vision Expo East moving to Orlando, the organisers of LOFT have confirmed this month that in 2025 and beyond, their event will continue to take place in New York City. Richard Mewha, founder of LOFT Eyewear Shows, said, “Like many others we were surprised by the recent news that Vision Expo is moving to another state. We want to let all of our vendors and loyal customers know that our event will definitely remain a fixture on the eyewear calendar here in New York. We love this city, and after 23 years, cannot imagine holding our event anywhere else.”

Since 2000, the LOFT events have showcased exclusive and cutting edge designers from around the world. The established brand has been successful in providing an alternative to mainstream eyewear events and has grown exponentially over the years to include events outside of New York, most recently the event in San Francisco – since 2019. For more information, visit www.lofteyewearshow.com