Revitalising colour and lens innovation
Danish eyewear innovators, Ørgreen have launched a sunglasses range blending style and functionality with new bold innovative design features and colours. Some of their most popular styles are included in fresh, eye-catching fashion colours, with an advanced fashion aesthetic that emanates chic style.
“Our goal is to cater to a broader spectrum of customers without oversaturating the market with look-alike options,” explains Ørgreen’s sun designer Carola Nomden. “We know colour can create a whole new emotional connection with a product, and the possibility to work not just on the colour of the frame but also on the 3D
inserts and lenses adds an intriguing complexity that bridges aesthetics and design.”
Ensuring there is something for everyone, the palette moves from classic shades of black and rich brown through tones of soft blue, sage green and trending pinks.
The models Meridiana and Aries are among the highlights in this refreshed line-up. Their new iterations feature Spiced Coral or Baltib Blue accents in advanced
3D detailing, bringing a contemporary twist to the timeless silhouettes. Wild Rose and Peppermint 3D rings have been paired with pink and sage lenses. “The
use of tone-on-tone lenses elevates these models, making them both wearable and
modern,” adds the team.
Ørgreen also underlines lens functionality in this sunglasses release. Cosmetic tints in tones of sage green and pink make their debut and for customers seeking high-performance options, polarized lenses now feature prominently across the range. Find out more at www.orgreenoptics.com