Design + Inspiration

Our most read content of 2022 is here in review….

1. Specs by Kyla A wine bar, distillery and restaurant surround the independent eyewear boutique ‘Specs by Kyla’ in downtown Atascadero on the central coast of California. A small town with a lot of change of growth underway, Kyla says she has been amazingly busy in her first 12 months. https://www.eyestylist.com/2022/08/specs-by-kyla/

2. A Sustainable Vision: Optanicals Bringing a new meaning to ‘sustainable eyewear’, Optanicals considers their impact on the planet in every aspect of their business model – even their name takes inspiration from Mother Earth. With frames in wood and beans to styles in recycled repurposed materials and strictly fitting their store with old furniture – to name just a few of these endeavours – the company truly sets a bar for optical businesses looking to make a step towards a greener future. https://www.eyestylist.com/2022/06/uniquely-sustainable-optanicals-weimar-germany/

5. Iggy Pop for Cutler and Gross x The Great Frog A collaboration of distinction / Iggy Pop in Jack Waterlot campaign  An exclusive eyewear edition by Cutler and Gross and British Rock ‘n’ Roll jewellers, The Great Frog, launched at www.cutlerandgross.com as Iggy Pop is revealed as the face of the campaign. Photographed  by Jack Waterlot in Coral Gables – the musician is seen in close up wearing the sunglass models… https://www.eyestylist.com/2022/05/iggy-pop-for-cutler-and-gross-x-the-great-frog/

6. Kirk & Kirk pop-up opens in Shoreditch “Connecting with the customer, raising visibility…”Kirk & Kirk have opened a pop-up store in Redchurch Street, in Shoreditch, one of London’s most prestigious fashion, food and lifestyle destinations. The gallery-like space, which presents the Kirk & Kirk frames in bright neon boxes against a stark white backdrop, offers a complete introduction to the eyewear collection and its history, with video presentation and virtual try-on as well as the actual frames on display.   https://www.eyestylist.com/2022/09/kirk-kirk-pop-up-opens-in-shoreditch/

7. 10 questions – Johnnie Rousso, Athens Coming from a family of opticians, Johnnie Rousso was always destined to travel down the optical career path. Since its establishment in 2016, his eponymous, bar-themed boutique has become widely regarded as one of Europe’s premier optical stores. Eyestylist speaks to the eccentric, extroverted founder and visionary following a personal visit to the store in Athens in February 2022… https://www.eyestylist.com/2022/07/10-questions-johnnie-rousso-athens/

8. Lafont Paris: eco-responsible, creative design  At Lafont Paris, a steadfast ‘step-by-step’ approach to the development of a genuine responsible sustainable path has involved the introduction of bio-acetate and an experimental material concept for colourful Limited Edition “upcycled” acetates. https://www.eyestylist.com/2022/11/lafont-paris-eco-responsible-creative-design/

9. Silmo 2022 – energy and style  The international optical community gathered for Silmo at the Villepinte exhibition in Paris, for a September weekend that was filled with bright sunshine, energy, enthusiasm for fresh new eyewear, and a colourful upbeat, overriding theme….https://www.eyestylist.com/2022/09/silmo-2022-energy-and-style/

10. Ludens mask The renewal of the collaboration between Jean-François Rey and the famous Japanese video game designer Hideo Kojima is presented through dramatic design work, futuristic in style inspired by the video game, Death Stranding (Kojima Productions). The innovative spirit of Jean-François Rey and his experienced design team and the  creative world of Kojima fuse without limitation in this collection which comprises 4 new models….https://www.eyestylist.com/2022/05/hideo-kojima-x-jean-francois-rey-collaborative-collection-2022/

We wish all our readers and sponsors a wonderful holiday time!

The German fair, opti, is welcoming many of the innovators in sustainable eyewear design, as well as several up-and-coming brands with a fresh point of view

Opti Munich, which takes place from 13th to 15th January 2023, is highlighting sustainable eyewear innovations, and will welcome some of the most important leaders and newcomers in the field, brands committed to a more sustainable future, minimising their environmental impact and engaging in activities that are sustainable across all stages of their work. Above: ROLF Spectacles from Austria; the company produces natural eyewear including 3D printed frames made from castor beans. Since its inception, the label has been committed to the production of more climate-considerate products – produced exclusively in the Tyrol – Stand 470, Hall C2 – www.rolf-spectacles.com

B Corp Certified company, Sea2see will exhibit at Stand 423 in Hall C1. Their “sustainable” frames are made from recycled marine plastic; the waste material is removed from the sea and coastal areas of Africa by their own nonprofit, the Sea2see Foundation. Find out more about their pioneering sustainable activities at www.sea2see.org

In 2022, NEUBAU introduced their Natural Acetate frames, made from “a purely plant-based material composition of cotton and wood. Contrary to traditionally used acetates, this sustainable material creation is made without harmful components and uses only plant-based plasticizers. As a result, the material is considered biodegradable and particularly environmentally friendly”, states the NEUBAU team. NEUBAU will attend opti with a new collaboration collection with the fashion label ODEEH. (Stand 545 Hall C2) – www.neubau-eyewear.com

Hoffmann Natural Eyewear (Stand 641 Hall C1) will attend opti with new classical, luxurious designs in the Timeless DNA Collection. Hoffmann uses exclusive materials which are ethically sourced. An underlying principle at Hoffmann is “being aware of nature’s needs and resources and actively protecting them.” www.hoffmann-eyewear.com

Exhibiting in the opti BOX area, Leipzig Eyewear work quite unconventionally in partnership with a local coffee roastery, a local fashion label and a local family business that produces lemonade. “We offer each other mutual support, expertise, networking activities and also models. This saves money and time,” explains Paul Nestler, who is responsible for marketing at LEIPZIG Eyewear. The label was founded two years ago; all production processes at LEIPZIG Eyewear take place under one roof so there are no long delivery routes or wait times for the goods. The materials they use include German stainless steel and polyamide powder from recycled sports clothes. www.leipzig-eyewear.de

opti takes place at the Fairground Munich from 13th to 15th January 2023. Find out more at the website, www.opti.de 

The London fair returns from 25th to 27th February 2023

100% Optical, the British trade fair which takes place annually at London’s ExCel, has announced an energetic 3-day edition for 2023, with a line up that includes Keynote speaker Natasha Cazin from Euromonitor talking on Global Consumer Trends. All the industry’s leading organisations, including AOP, ABDO, OSA and AIO will be represented at the event, and over 200 exhibitors across the fields of eyewear, technology, accessories and lenses and contact lenses – will be showcasing new innovations and products at the fair. The edition will include the LOVE Eyewear Awards, a celebration of the creativity in the eyewear design world, with prizes awarded for frames and accessories in numerous categories, from Sustainable Frames to Luxury Eyewear.

Among the creative independent eyewear brands exhibiting at the fair, favourites such as Erker’s, Götti Switzerland, Kirk & Kirk, Ørgreen Optics, SALT. Optics  and Struktur will be joined by 100% newcomers, Pampaloni Silver Eyewear from Florence (Italy), VAVA from Portugal and VYSEN from the USA. Above: Nina Mûr from Madrid returns to London in 2023; their elegant sustainable eyewear will be on show at stand D21.

Timeless designs from SALT. Optics remain a popular choice among independent opticians in the UK. Their current line, which is made in Japan, reexplores fine detailing and flattering colorations inspired by nature with exceptionally elegant colour pairings and interesting finishes.

Pampaloni Silver Eyewear produces luxury frames which are made of sterling silver, in designs inspired by 19th century eyewear.

Kirk & Kirk remain trailblazers in the UK independent market, encouraging bold colour in bold thick frames that are a popular choice with celebrities including Robert Downey JR and Jason Bell.

Struktur returns to 100% with their extensive colourful handmade optical and sunglasses collection. The frames by Struktur have an elegant sculptural look only achievable with artisan workmanship and hand finishing.

100% Optical continues to support the RCA ‘eyewear design’ competition, an initiative that allows future talent to explore eyewear design and key topics such as materiality and sustainability. Now in its 9th year, for this edition of the fair the  competition will focus in on the issue of sustainability with the topic, “Sunglasses that do not cost the earth“.

100% Optical 2023 returns to its home at ExCeL in London from 25th to 27th February 2023, featuring over 200 exhibitors including Erker’s, Nina Mûr, Vava Eyewear, Struktur Eyewear, Kirk & Kirk, SALT. Optics and more. Find out more and register here: www.100percentoptical.com Location: ExCel London, Royal Location: ExCel London, Royal Victoria Dock, 1 Western Gateway, LONDON E16 1XL. Eyestylist is a Media Partner for 100% Optical.

“A brave and fearless red shade…” called Viva Magenta

For 2023, Pantone has announced ‘Viva Magenta’ as their ‘Colour of the Year’, a bright pinkish red they refer to as “an unconventional red for an unconventional time.” According to Pantone, Viva Magenta “welcomes anyone and everyone with the same verve for life and rebellious spirit. It is a colour that is audacious, full of wit and inclusive of all”.

The brand states: “In this age of technology, we look to draw inspiration from nature and what is real. Pantone 18-1750 Viva Magenta descends from the red family, and is inspired by the red of cochineal, one of the most precious dyes belonging to the natural dye family as well as one of the strongest and brightest the world has known.”

In eyewear, bright tones of fuchsia and neon pink were already trending successfully in the summer months, and tones related to this palette were fresh and bold in the collections exhibited at Silmo for S/S 2023; the colour palette now extends further with new variations of pink and red and bright combinations, inspired by the intense natural red ‘cochineals’. Above: Agent Provocateur sunglasses by RETROSUPERFUTURE, a brand new collection launched for the current season, www.retrosuperfuture.com

In the fashion press, the Viva Magenta at Pantone is being represented in a multitude of red and pink variations, from Carmine red to berry tones with a very intense pink/purple depth. At Lafont Paris, the new Maldives frame for Spring/Summer 2023 comes in an eye-catching red coloration with patterned fabric sandwiched within the acetate layers. www.lafontparis.com

“This year’s Color of the Year is powerful and empowering. It is a new animated red that revels in pure joy, encouraging experimentation and self-expression without restraint, an electrifying, and a boundary-less shade that is manifesting as a stand-out statement….” PANTONE

At Materika – a brand produced by the Italian brand, Look-Made in Italia, the new Piuma series features a very close colour to the Pantone Viva Magenta, in a shape that is graphic and angular to create a bold and trendsetting optical style. Find out more at https://lookocchiali.it Written by Clodagh Norton – All rights reserved