Eyestylist

As our attention as consumers is drawn increasingly to sustainable, eco-friendly innovations, eyewear companies across the business are exploring an eco-conscious path with creativity and resourcefulness.

Vinylize, the independent Budapest brand that turns old, unwanted vinyl records into beautifully made ‘upcycled’ artisan eyewear, has moved on its own potential in eco-friendly eyewear production in a special project with coffee giant Nespresso, in Hungary.

“This was a pilot project,” says Zack Tipton, founder of Vinylize. “The limited production run sold out within a few days. We used a material produced from Nespresso capsules, recycled by the coffee company in Hungary. The used coffee grinds are separated from the capsules and sent to composting. The capsules are then smelted and turned into aluminium sheet which we can then use to produce the frames. The entire process is documented and certified.”

The result was an eye-catching limited edition glasses collection for Nespresso with designs inspired by the tones of the Nespresso Kazaar, Dharkan, Roma and Livanto capsules – in tones of satin midnight blue, gold and chocolate. “The coloration and finish were determined by Nespresso. They wanted a perfect match with the original colours of the capsules,” explains Tipton. “The durability we were able to achieve surpassed expectations. The frames were also prescription ready.”

The shapes produced in the first edition are inspired by the classic oval, butterfly and square designs, with a contemporary interpretation.

Vinylize-Tipton x Nespresso is ‘a salute to recycling’, designed to remind consumers of the infinite durability of aluminium which can be re-melted and reused, again and again. The project also aimed to further boost the recycling of Nespresso coffee capsules by showing the infinite potential of the recycled aluminium material.

The sophisticated matt finish of the frames is achieved through a tumbling process and hand-lacquering treatment at a German facility, while the eco-friendly felt case and paper box the frames were packaged in underscore the eco-credentials of the special edition. Further editions are planned for 2019.

Tipton Eyeworks and the Vinylize brand were founded in 2004, and have become world-renowned for their handmade production using vinyl to produce fashionable sunglasses and eyewear in Hungary. For further details: https://vinylize.com/ CN