Italianeyewear

The two special edition styles will release in the FUSIONI collection, Lamarca’s colourful acetate line “fusing” colours and design details with specialist bonding techniques

The Italian eyewear brand Lamarca is celebrating 10 years of design with the release of two new statement frame styles. They are inspired by the futurist movement of Giacomo Balla and Fortunato Depero, from which they draw their colours and geometries.

The design team at Lamarca told Eyestylist: “The neutral and contrasting colours create an interplay of patterns. The glasses in Lamarca’s FUSIONI family are made up of different acetate parts, designed to fit together perfectly. Each part is glued to the other in individual steps. At the end of the process, the glasses are milled and shaped to achieve their final form. The final result is a pair of glasses that expresses colour and geometry with taste and elegance.” Above: Lamarca’s new black and white sunglasses design with an intriguing narrow oval eye shape – Lamarca frames are produced exclusively in Italy

100% Optical 28 FEB - 2 MAR 2026, Excel London

Fusioni 188 by Lamarca – the optical style that is part of the Anniversary collection at Lamarca, releasing soon

The two models, which will be on show at the Milan show, Mido (31st January to 2nd February 2025), will be available from March 2026, and will be presented in a precious commemorative box in limited edition. Find out more at https://lamarcaeyewear.com

The Italian eyewear brand has added a Paris-based boutique

L.G.R, the Italian artisan brand founded by Luca Gnecchi Ruscone, has arrived in Paris, with a stand-alone store in a privileged position in the Marais in Rue du Temple. The company already has five stores in Italy in Rome (St. Peter’s and Piazza di Spagna), Milan, Florence and Venice, and the Paris opening represents its inaugural store abroad. The interior design is in keeping with these existing stores in Italy, with statement details, furniture and fittings that represent the heritage of the brand, and design features inspired by the founder’s grandfather’s store Ottica Bini and its original location in Eritrea. Above: exterior of the new branded stand-alone L.G.R store in Paris, France

Italian eyewear brand L.G.R: Interior of the new Paris store: the design echoes that of the elegant L.G.R boutiques in Italy

Luca Gnecchi Ruscone’s statement about the opening was published in a release: “Since the inception of L.G.R, I’ve harbored a dream: to spread our commitment to Italian excellence and artisanal craftsmanship worldwide. With the unveiling of our first international store in Paris, we’re making strides toward turning this dream into reality. Paris stands as a beacon of fashion and style, and we are honored to contribute to this tradition with our collections of handcrafted eyewear made entirely in Italy. This debut store beyond Italian borders forms part of a broader strategy for international expansion, with additional openings slated for the coming months.” www.lgrworld.com

Italian eyewear: Lamarca creates frames for 10th anniversary

Italian eyewear brand L.G.R has arrived in Paris!