The shift towards eco trends and sustainability is a continuing story in eyewear, with many new examples of eco-friendly innovations, greater sustainable focus in companies or more focused recycling endeavours in product and packaging.
One of the latest to launch is art initiative + e-commerce platform “One. All Every.” who has teamed with RVS Eyewear and Ugo Rondinone to launch See A Clean Future, a line of colorful sustainable sunglasses, designed to raise awareness of environmental issues and climate change. The collection debuted at Design Miami in Basel Switzerland (the booth was made from wood and earth, pictured above) and is available for a limited period until June 2020.
The frames consist of the innovative materials from the Italian Mazzucchelli company using their M49 bio-plastic, which is eco-friendly, recyclable, and biodegradable. The bioplastic is produced from cotton linters and wood fibers, which are purified into a pulp and then transformed into a resin known as M49. (www.mazzucchelli1849.it)
All metal inlays as well as temple hinges in the sunglasses are made of a recyclable stainless steel. The steel is coated with ion plating which protects the surface and allows the engraving of the frames. Ion plating is a physical vapor deposition process that uses concurrent or periodic bombardment of the substrate with aluminium, which is recyclable and non-toxic to the environment.
The sunglass lenses revert back to the traditional use of glass. According to the project directors, glass lenses are not only more environmentally sustainable but also ensure precision clarity and a refined aesthetic.
Artist Ugo Rondinone’s designs are applied to the case and box containers, which are made from recycled cardboard and eco-friendly paper, made in London. Additionally, exhibition and furniture design at Design Miami consist of non-toxic and bio materials. The project supports the work of the Jane Goodall Institute, the Green Belt Movement and the E.O. Wilson Biodiversity Foundation. For more information: www.oneallevery.com CN