2020 collection watch: 5 emerging labels

Handpicked by Eyestylist.com: The start of a new decade is good reason to showcase our pick of the emerging labels in independent eyewear – from around the world. Here are five we think deserve special attention for their unique design approach, experimental character or dedication to research and genuine aspirations to produce good design with creative inspiration.

1. LAURENCE D’ARI, Antwerp, Belgium

Combining chic styling and made in Italy quality in sunglass designs for women, designer Laurence Bourguignon comes to eyewear having collected frames for most of her lifetime. Her unique style is beautifully represented in the sunglasses collection 2019, where oversized shapes with organic “wavy” details are proposed in beautiful minimal and classical colours with feminine grace. We look forward to seeing more from the brand in the next 12 months. See the Eyestylist 2019 post at https://www.eyestylist.com/2019/08/chic-with-character-laurence-dari-antwerp/www.laurencedari.com

We Are Annu from Germany

2. WE ARE ANNU, Germany

The team at start-up We are Annu are inspiring, enthusiastic and quietly confident and with good reason. Their products speak for themselves – mixing technical precision, minimal design and comfort. They launched at opti in Munich in 2019 and since then they have grown quickly to a team of 18. Find out more at interview at https://www.eyestylist.com/2019/12/we-are-annu/

Model Oceana in Watermelon

3. TYCH AND ISET, Los Angeles

The new collection by young designer Morganne Leigh – and specifically the Las Iguanas design – is one of the frames currently our wish list for 2020. Inspired by the flora and fauna of the Galapagos in the Pacific, this is a bold and beautiful statement range of sunglasses by a female creative to watch out for in the New Year. We happen to know there are exciting new things in the works. Find out more at https://www.eyestylist.com/2019/10/the-galapagos-collection-by-tyche-iset/

VAERK no 301 in black

4. VAERK, Copenhagen

This new label from Denmark is getting good reviews for its balance of style and technical precision, proposing designs that have a lovely Scandinavian minimalist feel achieved in high-class materials such as carbon and stainless steel. The beautiful technical hinge is a collaborative design with industrial design duo Harrit-Sørensen. See our first feature on Vaerk Copenhagen at www.eyestylist.com/2019/10/silmo-paris-notes-on-whats-to-come/ 

LIEN – gold eyewear accessories label

5. LIEN ATELIER, Hong Kong

Film director Jenny Suen has launched this new accessories label, designed exclusively for women. Determined to bring a fine jewellery style to the eyewear chain, Jenny’s first collection offers chains in 18K gold with pretty freshwater pearls. The chains are already stocked in some very unique fashion stores and opticians in Europe and Asia. Find out more at https://www.eyestylist.com/2019/10/exclusive-lien-atelier-jewellery-chains/