Alpagota: changing the face of eyewear care

The Antwerp-based brand by Gaëtan Gaye proposes a practical but stylish and original solution for cleaning eyewear – Gaëtan told us he is excited to be heading to Munich this week to exhibit the Alpagota product lines at the opti fair 

Alpagota, the eyewear-care brand that has quickly become a talking point for independent opticians in the business since its launch in 2022, is a breath of fresh air in the cleaning product segment in optics, bringing some much needed style, quality and design innovation where such qualities have not been explored together before. Above: Alpagota’s Vision, a protective cleaning product for lenses which is also described as ‘multisensory’ – since showing at Silmo and other trade fairs, Alpagota has been attracting a lot of attention all round and has new distribution in several European countries as well as a distributor in Japan. Gaëtan was recently interviewed for a Monocle Podcast on ‘Entrepreneurs’.

Alpagota Vision Protective Aromatic Lens Cleaner – the bottle has mid-century aesthetics and is comparable to an elegant perfume or beauty product with stunning presentation and eye-catching luxury packaging

The unique formulation of Vision is enriched with anti-static and anti-smudge active ingredients and forms a protective barrier to guarantee a long-lasting effect, Gaëtan told Eyestylist. “It is enhanced with sophisticated fragrances such as sandalwood and matcha, green mandarin and cedarwood or eucalyptus and patchouli.”

Alpagota: Carré SilkTech™

Carré is a cleaning cloth concept, with products produced in Silktech™, a material that is very effective for cleaning thanks to its high density of ultra-fine yarns and wonderful softness. Cut and sewn by hand, this patented Japanese-made fabric also absorbs impurities. Colour design and harmony is at the heart of the cleaning cloth collection by Alpagota. A focus has been placed on offering cloths with a timeless design and a really sensual feel, as the perfect compliment to its Vision range.

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Alpagota will be exhibiting at opti – the trade-only optical fair in Munich from Friday this week. Find out more at https://alpagota.com

An Eyestylist Exclusive feature by Clodagh Norton, www.eyestylist.com