Design + Inspiration

Eyewear stores / Centro Ottico Bastia: Insta personality

In the third and final recommendation in our series on creativity on Instagram this week, meet Chiara Veronese @centro_ottico_bastia, a young Italian optician and designer with an eye for style and curated imagery.

Chiara Veronese’s IG profile @centro_ottico_bastia is colourful, personal and full of fun and glamour. With a background in art and graphic design, Veronese took over her father’s optical store in 2016, and has a special passion for independent creative design. “After graduating from the University of the Arts London in 2011 I studied to be an optician in Italy,” she told Eyestylist. ” Today I’m the owner, the manager, the creative, the cleaner: I’m a one-woman band!”

Interior shot at eyewear store Centro Ottico Bastia (at the foot of the Euganean hills, Veneto, Italy)

With posts that visualise the beautiful chic style of the shop, as well as Chiara’s personal edit of eyewear, design, fashion and accessories, a few very elegant selfies are also highlighted as part of the styling of this page, demonstrating the unique qualities of the frames in store.

“My IG inspiration is always connected with independent brands and creative individuals,” she says. “I follow many accounts on travel, design and ceramics, and I have a soft spot for Japanese photography and architecture. I’m very attracted to one-off projects, collaborations and hybrid design (useful vs beautiful).”

Asked how she’s faired in lockdown, she says she has tried to see it as a chance to explore creativity within the limits of her home. “For IG I’ve been using only what is immediately available and mundane, everyday objects and settings. I also had the opportunity to experiment with my first, rudimentary posts via IGTV.”  Via Veneto 54, Loc. Bastia, 35030 Rovolon PD, Italy. Find out more about Centro Ottico Bastia at the new website: www.centrootticobastia.it

Nina More: Insta inspiration “from the heart”

In our special series about creativity on Instagram, we introduce @nina_more_eyewear, a new Insta page by the Spanish design brand Nina Mûr designed to “connect, support and share” across the optical/optician community.

The Spanish label, already present on Instagram with their brand page @nina_mur_eyewear, have launched a second page @nina_more_eyewear, with design and lifestyle inspiration specifically for the optical community. “We wanted to share our knowledge, inspiration and philosophy with passionate opticians,” Lorena Serrano, Co-founder and Creative Director told Eyestylist. “To inspire and empower them to improve their sales – and also to feel good. On this page we  highlight sustainability, slow luxury, arts & crafts, design and innovation.”

Thought-provoking, design inspiration in new Instagram page : Nina More

The page curates a wide variety of imagery about design, display, creative composition, colour and eyewear inspiration based on the brand’s main values but translating them into ideas and tips about window dressing, set design and decoration, marketing concepts and elegant minimal ideas for presentation.

“We see this side of Nina as a new window on our work – beyond glasses,” explains Lorena. “It talks about our philosophy and our soul and our activities beyond eyewear as a creative agency. Here you will find more variety of content and more value, giving ‘more’ and sharing ‘more’.”

Nina Mûr is a refined wooden eyewear label – crated by Davide Fichera and Lorena Serrano and based in Madrid. The label focuses on independent production, high quality and sustainabile materials, innovation and craft. Visit @nina_more_eyewear by @nina_mur_eyewear on Instagram – and find out more at www.ninamur.com

Instagram portraits by Jean Philippe Joly

A special series of three posts about creativity on Instagram highlighting three individuals with an eye for social media and a unique design-focused content style

Bold compositions. Real people. Creative style and energy. Eyewear designer Jean Philippe Joly runs his own Instagram page @jeanphilippejolysunglasses with the hashtag #passionisborn. The photos are for the most part by the designer himself who tells personal stories of “travels, meeting people, art, furniture and new eyewear designs.”  Above: “Be ready for the summer: model Seducteur by Jean Philippe Joly – available as a sunglass or ophthalmic model.”

Instagram portraits – Prototype frame created at home during lockdown: coming soon / Autumn 2020 – for Silmo 2020 release

Joly is a believer in capturing the attention of a real audience on Instagram with similar values and interests in design and life who appreciate his photographs and the stories he tells.

His time during lockdown, he says, has been dedicated to the creation of new designs for Autumn/Winter 20/21 which will preview at Silmo in October. He has worked on all the prototypes himself by hand from scratch in his workshop so they can be ready to go to into a limited edition production at the factory in the next weeks. “I want it to be perfect!”

Model Seducteur by Jean Philippe Joly: colours include a dark green with lemon yellow and a matt black with tortoise – as well as a patterned Mazzucchelli acetate

Originally from Paris, Jean Philippe Joly is a passionate traveller, designer, and eyewear + design connoisseur. Made exclusively in Italy, his frames are graphic and characterful with strong shapes and colours that highlight their unique artisan characteristics. With just over 12 timeless styles, each piece in the collection has an expressive design and colour palette which makes it immediately recognisable as a JPJ design. Find out more at www.jeanphilippejoly.com

Joe Doucet: face shield as fashion piece

With the expected long-term need for personal face protection in our daily lives against Covid-19 post lockdown, designer Joe Doucet has created a face shield with integrated sunglass lenses and arms – the first of its kind. The studio is currently seeking a brand or eyewear manufacturing partner to produce the unique futuristic design in a collaborative project.

Studies have shown that face shields or visors are much more effective than surgical style face masks, but in their current basic format they are uncomfortable and awkward. Doucet’s design aims to make wearing face protection “more practical and less alien and intrusive on the wearer”, integrating a fashion-forward ‘futuristic’ look more akin to trends in contemporary apparel and fashion in general. The design proposed with polycarbonate shield integrates an anti-fog coating to ensure clear vision when in use.

A face shield you would want to wear? An exclusive design by Joe Doucet

The design studio hopes that by improving the basic face shield design to a level that creates desirability in the product as an easy-to-wear fashion accessory aligned with sunwear, greater uptake for personal protection can be further encouraged in the weeks and months once lockdown is eased.

Based in New York, Joe Doucet is an award-winning designer, entrepreneur and inventor. After graduating from the Art Center College of Design, Doucet began exporting his vision into product, furniture, environment, and technology to find solutions for daily and societal challenges through design. His work deftly hybridizes function and visual appeal while conveying layers of meaning and message. Doucet believes that design and, more importantly, a designer’s thought process can play a larger role in innovation and problem solving, as well as aesthetics. He currently holds numerous patents for his designs and inventions. Find our more about his work at www.joedoucet.com Photography supplied by kind permission of Joe Doucet. – CN

Anna-Karin Karlsson ‘for a life less ordinary’

Haute couture eyewear with an avant-garde design

Putting a maximalist style at the heart of her work, eyewear designer Anna-Karin Karlsson has created a world of eyewear apart from the everyday. Decoration such as carved flowers, exotic wildlife and fantastical bugs and ‘claws’ have featured as embellishments for fronts, temples and bridges in works that highlight extravagant materials (24k gold, white gold and titanium) and immaculate execution.

This season, the collection unfolds with new dramatic sun entries, ‘Shady Luv’ and ‘Too Handsome’ defined by sophisticated forms with minute engraving work and jewellery settings. In 100% Japanese titanium, Shady Luv is hand-set with Swarovski crystals. Each colorway is available in just 100 limited edition pieces. The style is a reminder of the oversized mask shapes of the 00s with single visor lens. Above: Shady Luv, pictured in white gold with Zeiss mirrored lens.

Too Handsome by Anna-Karin Karlsson
Style “Too Handsome” combines Japanese acetate and titanium with attention to metal detailing and the engraving of AKK lettering. Another Limited edition entry, each colour of this design is produced in less than 50 pieces.
Anna-Karin Karlsson eyewear is available in luxury retail outlets around the world and online at https://annakarinkarlsson.com/shop/sunglasses/