Boutiques

Frame Chain at The Eye Establishment

Two of London’s youngest success stories in optics came together with the Celine Sunglasses team for a summer party in London’s Kensington in June. The Eye Est. opened in July 2017, and is one of London’s most elegant new optical and sunglass boutiques, located in a neighbourhood that supports their forward-thinking selection of fashionable eyewear and bold modern statement styling. Above, left to right: Fahmida Kamal Rob of The Eye Est., with Vanessa and Annie of Frame Chain.

At The Eye Est., party evening

The Eye Est. store currently stocks a range of design labels which include CELINE, Komono, Dita, and EYEVAN7285. It has also become known for its passion for coffee, and offers a unique espresso bar serving an independent London brew by Drury Coffee.

The Eye Est.: guests tried the new chain styles at Frame Chain

Frame Chain, London’s fast-expanding accessories label, has become known for its glamorous eyewear chains, available in fashion retailers such as Liberty’s in the UK and at leading optical retailers worldwide. The brand is the creation of entrepreneurs Vanessa Harrington and Ann-Margret Kearney, who have grown the fashionable appeal of the eyewear chain beyond all expectation in a short space of time.

Close-up: chains by Frame Chain at The Eye Est.

Frame Chain’s latest line includes gold designs in yellow, white and rose versions as well as new finishes such as rhodium and enamel and decorative Swarovski and pearls. Inspired by jewellery, the chains can be worn with any glasses, or as a piece of jewellery on their own thanks to the changeable silicone ends. For more details visit www.eye-est.com and www.framechain.co.uk CN

Jean-François Rey, Créateur Lunetier

French creative designer Jean-François Rey announces the opening of a redesigned flagship store, located in Marseille in the South of France – home to the company. Two passionate young opticians take the helm of the store – Julia Maggio and Valentin Abrioux – which first opened in the French city in September 2008.

New designs by JF Rey

The shop has a new striking black facade with a new identity : ‘Jean-François Rey, Créateur Lunetier’, strengthening the link with the Jean-François Rey company, now over 30 years old with a global distribution. Inside, the shop has been completely transformed with a beautiful, chic and creative area for each of the company’s different specialists collections: JF Rey, JF Rey Petite, Kids&Teens, Boz, Volte Face, Sky Eyes, Jean-François Rey 1985 and LE CUIR.

KLEA 7099 in the VOLTE FACE collection

The company told Eyestylist: “The result is just perfect. This is the universe of designers Joëlle and Jean-François Rey! Our intention was to express the mood of each of the brands, the spirit of the designer and the House Jean-François Rey. Our customers can now see each and every one of our collections, the inspiration, and the original, creative style of our frames.”  Marseille, France CN

Vinyl eyewear at Tipton, Budapest

Majestic architecture, the river Danube and the backdrop of the Buda Hills make Budapest one of the most stunning weekend destinations in Europe. The city is also home to Hungary’s no 1 independent eyewear company Tipton Eyeworks, located in the centre of the city across the street from the historic Cafe Centrale.

A wide choice of inventive eyewear at Tipton’s showroom

Opened to the public in 2017, the showroom offers a wonderful peep at a team of industrious, highly skilled artisans finishing frames, and a buzzing retail space exhibiting the collection, where Zach Tipton’s first eyewear designs and some very special limited edition glasses – including the NVSBLE range and a tribute to Bob Marley, are on show. A highlight is the photo wall of famous faces, including Robbie Williams, Elvis Costello, Fred Durst and Elton John. “I started with rimless in early 2000, but soon moved into vinyl,” explains Zach as we toured the workshops and store. “Over the years we have perfected how we use the vinyl and we remain the only company who has pursued this direction with a growing global success in top-level boutique shops.”

Visitors to Budapest can arrange an appointment to make their own frame at the showroom, with expert artisans on hand to explain the process of assembling individual frame parts, personalising the frame with gold lettering, and, eventually cleaning and polishing the frame – ready to wear. In the background music plays from the vinyl archive on a retro ‘record player’: we play all the LPs we use for the frames, Zach explains, as he puts on a mysterious 90s ambient album that has come from a London warehouse. A current favourite is AC/DC, the focus of a collaboration using the 22 x multi-platinum “Back in Black” album.

Tipton Eyeworks showroom interior display (photo: Eyestylist)

Tipton Eyeworks has also achieved notoriety in the film industry in Budapest, producing frames for particular requirements on set, and as special commissions and gifts for the many actors and actresses visiting the city. This Spring, a Limited Edition design from the Cinematiq Collection was created for Antonio Banderas during the shooting of Genius: Life of Picasso. These unique sunglass editions are presented in a flat circular case similar to that used to carry old-school film.

Cinematiq, launched in 2018

Alongside the VINYLIZE collection launched in 2004, the new Cinematiq concept presents luxury acetate frames which make use of vintage 16mm film footage – perfectly aligned inside the temples where light illuminates the colourful action and characters within. And there is no stopping there. Whilst we were at the store, an ingenious, collaborative eco-inspired project was in production – a limited edition commission by coffee machine makers, Nespresso, recycling the aluminium coffee capsules into a chic run of co-branded sunglasses for Hungarian stores.

Eyestylist stayed at Hotel Rum, Budapest (www.hotelrumbudapest.com). Kind thanks to Tipton Eyeworks for a memorable first trip to their beautiful home city. Visit the company: TIPTON EYEWORKS, Iranyi  u. 20, 1056 Budapest www.tiptonbudapest.comwww.vinylize.com CN

ic! berlin, Munzstrasse 5, Berlin

True to its city’s exceptional focus on design, eyewear brand ic! berlin takes fashionable eyewear to exciting heights, and its flagship store is no exception. Located just next to Berlin’s state-of-the-art ADIDAS and close to its original place of birth in Max Beer Strasse, today the company’s retail HQ in Munzstrasse (Mitte) offers a wide selection of eyewear possibilities, highlighting the most comprehensive collection of ic! frames (over 500!) alongside limited editions and vintage collectibles.

Interior – Munzstrasse boutique

Browsing is worthwhile and will allow a peak at the very latest designs and colourways that have just launched at the international eyewear fairs. Staff are on hand to explain the new colours, designs and materials with a special knowledge of the innovative state-of-the-art screwless eyewear for which the Berlin company has become known worldwide.

The latest styles are a feature: Baseline by ic! berlin
ic! berlin ‘Spielplatz’ – a bespoke service, unique to the store

The industrial, gallery-like interior reflects style and design attitude, with details such as art works and floral displays that are immediately welcoming. At the back of the space is an area for high-tech eye testing, and should you have a creative streak, there is an option to design your own sunglasses choosing from an almost infinite number of frame and lens colour combinations. This service is unique to the shop and one that offers a particularly mind-blowing opportunity for combining frame and lens colours according to personal preferences.

ic! berlin brillen GmbH is a German company which designs and produces high-end, handcrafted eyewear in Berlin, and distributes it worldwide. The company was founded in 1996 by Ralph Anderl. 

Munzstrasse 5, 10178 Berlin – www.ic-berlin.de CN

New opening: Krewe, NYC

Following the flagship in New Orleans, and a 6 month pop-up style residency, in Soho, New York, US brand Krewe has opened a permanent location at ​85 1⁄2 Spring St.​

The airy minimal interior has been designed “to cultivate an intimate experience with the brand while strengthening the ties between New Orleans and New York”. Utilizing flora displays, a modern white decor and New Orleans-based artisans to create interior finishings, the space has a close affinity with Krewe’s standalone storefront in the French Quarter of their city of origin.

“New Yorkers are continuing to seek out Krewe,” says founder and creative director, Stirling Barrett. “This store is a celebration of the success that we’ve had with our 6th month residency and our relationship with the SoHo neighborhood.”

Krewe was founded in 2013. The brand is built on the philosophy of doing something unexpected from a place no one would expect. Using the spirit and soul of New Orleans as a source of inspiration, KREWE’s frames are designed to embrace individuality. Designed by Barrett in KREWE’s New Orleans design studio the collection includes colorful hand-carved plant-based acetates, mixed metals, and a wide array of premium lenses. www.krewe.com CN