Boutiques

OOG Eyewear Concept Store, Poland

1st February 2014 Located between Gdansk and Gdynia, Sopot is a Polish seaside town, known for its art nouveau architecture and beautiful historic parks and gardens. This is the location of OOG, a concept store for niche eyewear brands such as Gotti, ic! berlin, Oscar Magnuson, Andy Wolf, Mykita and REIZ Germany.

“In Poland, there are few optical stores like this that promote true eyewear design over the mass-produced,” explains  owner and eyewear distributor, Adam Kujawski. “I am sure it will change in the future, but for now we are one of just 5 or 6 stores working with interesting independent brands.”

An architect-designed interior, the work of Polish interior designers, Manadesign – www.manadesign.pl, was completed in July 2013. The ambience encourages customers to try on as many glasses as they wish in a comfortable, stylish yet homely atmosphere they will return to for new inspiration.

“We have decided to give our customers a choice of different labels,” adds Kujawski, “and we aim to bring more brands that we love to Poland, as soon as we can.”

Oog interieur
Oog Eyewear Concept Store – interior

OOG Eyewear Concept Store, Grunwaldzka 22/3, 81-758 Sopot, Poland  www.oog.com.pl  CN

Photography by tomirriphotography.com

Amaury Store – Paris

1st January 2014 Just a short stroll from several of the most notable monuments in Paris – Notre Dame, La Sorbonne, and Le Panthéon – is a new establishment creating its own distinguished legacy. Amaury is an innovative gallery – dedicated to handcrafted artisan creations. Amaury Cagniard is a young, sophisticated eyewear designer, and a connoisseur of fine quality products. In this recently opened boutique, you’ll find Amaury’s beautiful eyewear collection in horn, acetate and metal. His frames are gracefully refined, all handmade in France in the renowned Jura area.

Refined and elegant eyewear by Amaury
Refined and elegant eyewear by Amaury

In addition, the boutique offers an eclectic selection of intriguing products – including leather accessories – the leather sourced from a small producer in Florence, Italy -and  olive oil from a small grove just outside Rome. Perfume, soap, men’s hats and jumpers in luxurious materials with classic chic, and imaginative furniture from Sculptures Jeux – a French company – can also be leisurely viewed and appreciated in the 350 square metre shop. Each item is chosen with care and concern for authenticity – the same philosophy that Amaury endorses for his eyewear collection. “I make a frame design and then it evolves without force; sometimes I have a precise idea, but everything must flow, be clear and pure without eccentricity.” Just like his gallery boutique. Amaury Store 5, rue Dante 75005 Paris France For more details, visit www.amaury.eu.com JG

New! Iris by Cruz Oculista, Portugal

28th December 2013 Eyestylist is delighted that Joao Cruz of Cruz Oculista contacted us this month to introduce an exciting new retail space in historic Coimbra, Portugal – a city with a glorious past, a unique fado and one of Europe’s earliest universities, founded in 1290. Iris by Cruz Oculista is a concept store developed by Ipotz Studio. Inspired by the original design of the historic facade in a street called Ferreira Borges, the shop space – inside and out – creates the illusion of a jewellery box, and houses some carefully chosen alternative eyewear brands from across the globe, among them, Claire Goldsmith, l.a. eyeworks, Kuboraum and Mykita.

The window was sculpted by artist Fernando Coimbra Lardosa, and transforms a simple retail window into an art gallery where frames are displayed at a single level. Immediately attracting attention from the street, this is a store for eyewear connoisseurs and fans of unusual brands offering originality, quality and striking achievements in design and is set to be a new reference for luxury optics in Portugal.

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Interior, Iris by Cruz Oculista

Already a hit at Eyestylist, we just wish we were on our way to Coimbra to step inside this little design haven for eyewear connoisseurs! We hope to soon. See more at http://irisbycruzoculista.com/ CN

 

Innovation in Innsbruck

ROLF Eco-Friendly Boutique

1st December 2013 When I arrived at the Innsbruck train station, I was gallantly whisked off with Bernie Wolf to visit the new boutique – Wolf Meister Optik – owned by his brother Stefan. After only a few years in the business, the Wolf family are already an Austrian eyewear legacy – Roland, Bernie and Christian form part of The Rolf Team in The Tyrol, and Stefan is an optician. Earlier this year, he opened this smart little shop in Innsbruck. The location is a rejuvenated area that is enjoying a renaissance with chic shops, galleries, restaurants and cafés. The neighbourhood is drawing clients who appreciate quality and individualism – and for Stefan’s shop – customers who appreciate finely crafted frames.

Stefan’s concept for the boutique is to present “la crème de la crème” of eyewear, and he features Jérémy Tarian, L.G.R., Persol, Silhouette, and of course, Rolf Spectacles winning designs, plus others.  An eco-friendly atmosphere prevails with the décor in lovely natural woods. Many of the display items have been made and polished by the family. The “eye catcher” is an antique cabinet from the 1950’s, with multiple individual drawers – perfect for holding frames – practical and unique. www.wolf-optik.at JG

Joseph Haver, Tel Aviv, Israel

1st November 2013 Time Out loves this store and so do we. Joseph Haver’s boutique in Tel Aviv stands out not only because of its interesting design but also the owner’s go-ahead spirit in terms of working with glasses. I met Joseph and wife Masha Roda in Paris in September following lots of chats about our eyewear favourites via email.

“My background is quite ordinary, I’ve studied optometry in Salus University in Pennsylvania, US. Before starting my own business 2 years ago I worked for 15 years for several established optical firms, which gave me a wide range of experience concerning medical conditions, consumer taste and sales. Then I noticed I started to develop a clientele –people who trusted my opinion, professionally and aesthetically.  I felt that Israel was ready for something more than a boring chain store with cheap frames or franchised logo shades. Like everywhere else, the impact of fashion became very prominent here too –people are able to appreciate quality, uniqueness and style. I thought of a store as an old-fashioned establishment, where the clients sit and have coffee and try things on while discussing the latest news, with Nina Simone singing in the background. The interior design was very crucial – my architect friend, Dor Kessel and I came up with the idea of an old-school, masculine, sleek space, which wonderfully coordinated with whites, blacks and chromes of the Tel-Avivian Bauhaus heritage. Basically the store is me –I’m there through the opening hours, listening to the customers, meeting with the stylists, networking –I feel that I need to be there personally for every aspect.”

What are your leading collections now in the store? “I concentrate on eyewear brands only, with an accent on those I can import exclusively. In the sunglasses section, which is more fashion-orientated, my favourites include Zanzan, Vue dc, Oliver Goldsmith, Traction, L.G.R. and Illesteva. I also feature selected collaborations by Mykita and Linda Farrow. In optical my taste is for the more classical and traditional, with a preference for heritage brands like Lunor and KameManNen.”

Close-up, chic styles at Joseph Haver
Close-up, chic styles at Joseph Haver

Can you tell me about the magazine shoots that you participate in; it looks very interesting from your social media images? “It started with my aspiration to be the number one boutique in finding the perfect frames for each customer. Rumours about this brought the stylists in; they felt comfortable enough to share with us the editorial concepts and catalogues they were about to shoot –inspirations, colours, models, and they asked for assistance. We have also collaborated with the local fashion house Yosef for TLV Fashion week show. That was exciting for the store!”

What is the general vibe for shopping in your area in Tel Aviv, is your shop unusual or quite typical there? The store is located on one of the most beautiful shady boulevards in the city, just off Tel-Aviv’s biggest square. The area is known for its cafes, restaurants and small fashion boutiques, which are very popular with Telavivians and the city’s guests who aren’t after the shopping mall experience. I think the store fits here perfectly.  Recently we were elected one of the best 50 businesses in Tel-Aviv by Time Out Tel Aviv, which is a great honour. I do my best to stay in tune with the fashion world, visiting optical fairs, which always excites me, and I continue to update my collection with more exquisite items and “educate” my clientele. My goal is to create my own line, and I’ve already started sourcing.”

Joseph Haver Optometrist, 59 Sderot Chen, Tel-Aviv zip 6416717, Israel