Design + Inspiration

At 100% Optical London…

…these colours were standing out…

The UK’s showcase destination for eyewear fashion, 100% Optical, took place last weekend, at the well-known trade venue ExCel in East London. This British trade event for the optics industry presents a cross-section of technical products with a slew of seminars, debates and educational lectures for optical retailers, alongside a broad eyewear fashion “overview” where big and small brands present their lines, side by side.

Among hundreds of different types of eyewear showing across the hall, the creativity, design focus and innovation of the frame industry comes through in the representation of independent labels at the fair; their presence was widened in the 2020 edition with the addition of a small shared section dedicated to emerging talent: Covrt Project (London), Nina Mûr (Madrid), Lunettes Alf (Paris), Lowercase (NYC) and Manu Torres Atelier (Galicia) were particular highlights for lovers of finely crafted, spectacles and sunglasses.

Above: Lowercase from NYC was one of the notable additions in an area dedicated to small labels and newcomers. Built out of a love for eyewear and an appreciation for craftsmanship, Lowercase was established in 2016 by Gerard Masci and Brian Vallario. The team founded the company “with a mission to once again localize the trade of eyewear to the US. Every pair of Lowercase frames is made in the Brooklyn workshop from start to finish….”

Alium Race 2 – FACE A FACE – inspired by the sports aviator

Key colours: Across the show, the freshest statement colours that popped up time and again were bright canary yellow, Pantone “colour of the year” classic blue, and light purple/lilac – with several very pale interpretations of lilac through to pastel pink. The Alium collection by FACE A FACE (above) which combines extremely well aligned technical properties for comfort and longevity offered a mix of vibrant, on-trend colorations with a particularly stunning intensity. www.faceaface-paris.com

Nina Mûr + Malababa collab line – Metrica – Circle in Pale Pink

Nina Mûr from Madrid has a consistent and broad range of eyewear concepts – some created as collaborations. The label is focused on good quality and distinctive design and produces its collections in innovative and sustainable materials – predominantly wood with an artistic palette of tasteful, quality colour finishes. www.ninamur.com

An all-time favourite at 100%: model Cecil by Kirk and Kirk

The colorations at British label Kirk & Kirk are particularly eye-catching in the Centena collection, their unique acrylic line. Centena has some new “matt additions” shown at 100% for the first time and reported here: www.eyestylist.com/2020/01/kirk-kirk-centena-2/ – www.kirkandkirk.com

Morel model 30182L

The French label Morel was also exhibiting at 100% this year. Morel’s expertise in minimal styling takes a new aesthetic twist with pretty seasonal colours and two-tone ideas in the S/S range. The hexagonal shaping of Morel model 30182L combines with the bold graduated transparent shade of blue, and a delicate soft pink, perfect for a lighter look for Spring. Find out more at www.morel-france.com

The annual RCA competition was won by Ely Yili Cao, Womenswear (Millinery) for her piece entitled ‘Your sight, sound and smell, my love.’ 100% Optical will take place at Excel London in 2021 from 23rd to 25th January 2021. For details visit www.100percentoptical.com. Feature written by Clodagh Norton exclusively for Eyestylist.com.

Key colour trend 2020: lilac + sweet lavender

The contemporary appeal of the palest tones of lilac alongside a few more provocative purple hues have infiltrated the 2020 eyewear and sunglasses collections with striking success, as we head towards new looks for spring/summer. According to trend forecasters, this is a colour to “pack a punch” with a growing desirability since 2018 when “ultra violet” took the title of Pantone colour of the year. Above: a new campaign from Italian label Blackfin at an evocative location, The Great Cretto, Southern Italy. The frame is a combo beta titanium with acetate rim model called Tortuga and is part of the Blackfin AURA collection, pictured above in a purple/gradient blue acetate.  For more colorways visit the website at www.blackfin.eu

Sand Dab by l.a.Eyeworks in ‘Blurple’ (the ideal ‘blue/purple’ combination)

The Sand Dab by l.a.Eyeworks is a little bit shimmery, with a graduated soft blue to pale lilac effect, a chic rendering of the trend that has achieved a steadfast hold on fashion and design trends. This pairing of tones softens the quirky angular shaping of the acetate frame. Find out more www.laeyeworks.com

Modan sunglasses by Carla Colour

1980s attitude combined with the most modern tone of luminous lilac packs a punch for girls and boys who love the cat eye edge. Particularly alluring is the matching ‘fresh lavender’ lens tone. Find out more at www.carlacolour.com/shop/modan-astro-comet

Hero by Tree Spectacles

Tree Spectacles has focused in on this colour in both its acetate (above) and titanium collections for 2020. Note the delicacy of the tone in the acetate style Hero, and the lightness achieved through the transparent crystal finish. www.treespectacles.com

Eyewear show: 100% Optical, London

Collection recommendations

This year’s edition of 100% in London will bring together a cross-section of frame collections, with independent labels represented by companies from far and wide including California, Copenhagen, Paris, Madrid and Brighton in the UK. The excellent quality and craftsmanship of the independent collections offer the UK independent optician attending this event much opportunity and should be a point of reference as an important direction for their stores, providing customers with new, exciting design-focused premium quality eyewear.

The fair will highlight major players such as Design Eyewear Group, Orgreen Optics and Morel France alongside small artisan labels and newcomers who we look forward to seeing (some are showing for the first time in the UK). Highlights in this area will include: Lara D’ (Italy), Booth + Bruce (UK), FACE A FACE (Paris), Covrt Project (UK), Kaleos (Spain), Kirk and Kirk (Brighton, UK) Nina Mûr (Spain), and Kame Mannen (Japan).

Above: FACE A FACE will be present at 100% Optical, with Design Eyewear Group. Among their new collections is the latest range of Bocca frames – Bocca Pixel, in eye-catching raw machined acetate, which is sandblasted and polished. The Bocca shoe has been abstracted in this cool collection inspired by 3d pixelated effects. The colour selection includes delicate pastels and exciting patterns. Find out more: www.faceaface-paris.com

Look for lilac in 2020: model Andrew by Kirk and Kirk

Kirk and Kirk is a familiar face at 100%. The Brighton-based company will show its Kaleidoscope, Centena and Spectrum lines which offer uplifting colour and some of the hottest tones of the year. Find out more at www.kirkandkirk.com

 

Chico by SALT. Optics – in a collaboration with Second / Layer

SALT. Optics are a go-to brand for quality, and continue to do well with the UK market. Their frames are designed in California and made in Japan, with all the attributes of a well-made premium-quality design with unique details such as traditionally inspired pins and rivets. The classic or nature-inspired colour schemes are evocative of the land and seascapes of coastal California. www.saltopics.com

Turning ocean waste into sustainable eyewear: Sea2See

Anyone seeking out a strong, sustainable eyewear collection should visit Sea2See Eyewear at the London show. The collections by this enterprising company continue to expand. The frames are made from 100% recycled plastic ocean waste. Find out more at www.sea2see.org

Lunettes Alf comes to London from Paris this year

One of our favourite French newcomers has just reserved to attend the show in London. Lunettes Alf is an artisan label with a love for retro style and elegant handcrafted design work. Find out about this brand at www.lunettes-alf.com

Cuantica collection /  Nina Mûr : inspired by the microcosm

Nina Mûr is attending the London fair for the first time. Based in Madrid, the brand produces elegant, architectural eyewear pieces with a focus on advanced – often sustainable – materials (including wood) and special concepts of design “with a story”. One of their latest ranges is inspired by the microcosm (above),  with superimposed layers and materials which have an unusual and surprising finish. www.ninamur.com

A highlight of the 100% optical fair, the RCA competition for new talent is this year focused on the theme of ‘Love’. The work of the finalists will be on display throughout the weekend. The finalists are: Rebecca Armstrong, Womenswear, 1st year; Yili Cao, Womenswear (Millinery); Annie Mackinnon, Womenswear, 1st year; Adam Frost, Womenswear, 1st year; Reiss Dendie, Footwear, 1st year; Kitfung Sun, Menswear Accessories, 2nd year. 

To register for 100% Optical, visit the website: www.100percentoptical.com Feature written by Clodagh Norton exclusively for www.eyestylist.com.  The permission of the author must be sought to reprint or re-publish the materials in this article.

Eyewear show: opti 2020 – a showcase for the start of the decade

The first eyewear show of the year – opti 2020 – set the stage for what’s to come, with packed halls proposing a huge variety of niche eyewear labels, iconic brands and high-profile fashion brands – from around the world.

Our personal highlights at the show will be featured in the weeks to come. They included the new face scanning app at the German 3D printed brand You Mawo and a variety of collection launches that were innovative and impeccably produced. We have much to say on new colour, style directions and design trends, as well as having identified some impactful Limited Editions from California, Marseilles and Milan.

The beautifully curated opti BOXES cater to those who wish to explore emerging collections. Participants of note in this area included from France, Lunettes Alf, from the UK, Covrt Project (winner of the Newcomer Award at the fair), from Italy, Beate Leinz, and from Israel, Tough Character. Above: Leinz Eyewear by Berlin based eyewear designer, Beate Leinz. The collection, which is the designer’s first eponymous line, is presented under the concept of ‘contrasts and hybrids’. The frames feature two contrasting materials – acetate and and polyamide, achieving a mix of traditional Italian craftsmanship with high-end Belgian technology, created and coordinated from Berlin. www.leinzeyewear.com

Lunettes Alf: artisan sunglasses, produced in France

Lunettes Alf was present in the opti BOXES. This young French brand is attracting much interest from top level European independent stores who identify with its beautiful classical focus on restrained colours and shapes inspired from the past. www.lunettes-alf.com

Titanium expertise: Coblens has 10 new shapes in full titanium

Coblens Eyewear from Germany showed its latest titanium styles and a chic new line in Japanese acetate paired with titanium temples called Stadtgarten, coming into stores this season. The Coblens collection has expanded dramatically with intricate finishing and colorations and very elegant shapes in the Endlos “rimless” series. See the latest styles at www.coblens.com

Model Tottori by theo © 2018 copyright protected Artworks,
Photography & Graphic Design!

We were delighted to see a new theo frame family for January 2020, inspired by the powerful beauty of the contours and folds of sand dunes around the world. Tottori (above) – named after a dune system on the North West coast of Japan – is one of five shapes in this group of designs that explore soft sloping forms, steep angles and delicate dips. www.theo.be

Neon Berlin: 3D printed eyewear from the German independent label

Neon Berlin showed their new 3d printed collection on an impeccably stylish sustainable exhibition stand that packed into two small hand held boxes – for easy transportation by train. The brand is consistently creative with their style and DNA and explore new materials, groundbreaking manufacturing methods as well as sustainable concepts – an area that was a particular focus at the opti fair this year. Find out more at www.neonberlin.com

In 2021, opti takes place from 8th to 10th January in Stuttgart, Germany. To find further details about the new location visit www.opti.de

 

Men’s style Milan: On the Street

Oversized full-wrap visors (we prefer them slightly retro), geometric statement sunglasses, edgy 70s, 80s or 90s shapes and all the classics we’d expect in metal or acetate. Large or small. Chunky, subtly sporty, and even rimless. Not forgetting the many different versions of the aviator. The streets of Milan are always notable when fashion week takes off and everyone’s in town…and for eyewear, all manner of styling showed up outside the shows, with the emphasis on statement-making via redefined classics. Above: Alex Badia (@thealexbadia) in leather with angular, dark tortoise visor. Photography by Gennaro D’Elia exclusively for Eyestylist.com at Milan Fashion Week (FW2020).

Model Rob Drishti wears 90s vintage sunglasses

The 1990s continues to play a role in 2020. We expect more focus on angular styles for men with a penchant for classic black edgy looks and dark tortoise tones.

Yilmaz Aktepe, Editor in chief, Men’s Health Germany – in Kyme sunglasses

The round traditional eyewear styles are still with us, of course. Classic tortoise designs with the key hole bridge are always a go-to option for the best-dressed in Milan.

River Viiperi, model and owner of @rvgear

Off the catwalk, River Viiperi’s street-vibe look is made easy with a solid metal frame featuring an angled oval eye shape. For more images from Milan, visit our Instagram page @eyestylistmagazine. Photography by Gennaro D’Elia for Eyestylist.com. All rights reserved.